Creator contracts adapt to direct audience support models
Problem statement: Inefficient, outdated contracts are undercutting creators’ livelihoods as audiences move from platforms to direct support models. Trend: We watch subscription tips, memberships, and patronage replace ad-driven revenue, yet many agreements still lock creators into vague IP clauses, restrictive exclusivity, and revenue splits designed for intermediaries rather than direct fans. Consequences: This mismatch creates […]